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1970s

WGBH changed media history by launching captioned television for viewers who are Deaf or hard of hearing. And created hit shows This Old House and ZOOM while introducing jazz to the airwaves with Eric in the Evening.

Arthur Fiedler conducts the first telecast of WGBH's Evening at Pops

July 1970

Strike up the band

Arthur Fiedler conducts the first telecast of WGBH's Evening at Pops, which makes the Boston Pops Orchestra's PBS performances a summertime tradition for many years to come. Ella Fitzgerald, Ethel Merman, Itzhak Perlman ... all the greats grace the stage.

masterpiece logo

January 1971

Curtain up

The curtain rises on Masterpiece Theatre (later, just MASTERPIECE) with The First Churchill, and Alistair Cooke in the armchair. I, Claudius, Upstairs, Downstairs, The Jewel in the Crown ... television will never be the same. Later, Rich Man, Poor Man and Roots will bring the dramatic miniseries to commercial TV, demonstrating Fred Allen's famous dictum that "imitation is the sincerest form of television."

89.7 logo

May 1971

Welcome NPR

National Public Radio (NPR) gives public radio a national voice, and All Things Considered becomes its first—and star—program. 89.7 WGBH joins the burgeoning system as a charter member, also signing on as a member station of the new Public Radio International system (PRI) in 1983.

Black and white photo of Ray Smith in front of a microphone

January 1972

Jazz man

Ray Smith shares his lifelong passion for jazz, big band and swing on The Jazz Decades. The show will continue for nearly four jazzy decades on 89.7 WGBH.

The cast of Zoom, 1972.

January 1972

0-2-1-3-4

C'mon and Zoom! WGBH's ZIP code becomes a mantra for the millions of young viewers who send their ideas to this "for kids, by kids" show that will last nine years, win three Emmys, and introduce Ubbi Dubbi to a generation before re-Zooming in 1999.

Image of a screen showing Julia Child and closed captioning. The captioning reads "The first stew is dark. It's cooked in red wine."

Captioned TV, August 1972

WGBH introduces captioned television for viewers who are deaf or hard of hearing. First program to be captioned: The French Chef with Julia Child. Over time, WGBH begins to caption feature films and home video and introduces DVS, the descriptive video service for audiences who are blind or visually impaired. WGBH's Media Access Group builds on those successes every day, opening new doors to help Americans with disabilities enjoy equal access to the media that shape our lives.

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January 1973

TV out loud

WGBH viewers join a captivated nation as the cinema verité An American Family records the lives of the Loud family of California—divorce, homosexuality, generation gap, and all.

Black and white photo of an owl sitting on a video camera

January 1974

Experimental Arts

Until 1993, GBH’s New Television Workshop supported the creation and broadcast of experimental video art and included dance, drama, music, performance and visual arts on video and film.

March 1974

Drop-Shadow

The WGBH logo was replaced in 1974 by the familiar WGBH drop-shadow, the work of noted design firm Chermayeff & Geismar.
Black and white image of a car shaped like a number 2.

August 1974

2-mobile!

A giant "2" with the body of a Volkswagen represents WGBH in parades, exhibitions, and community gatherings, reminding viewers and listeners that they are the people power that fuels public broadcasting.

Crockett's victory garden logo

April 1975

Green Thumbs

Crockett's Victory Garden (later called just The Victory Garden) blooms in a small plot ripped up from the WGBH parking lot, with James Underwood Crockett the first in a succession of knowledgeable hosts. Locally broadcast at first, the series joins the PBS national lineup a year later.

Image of the NOVA Teacher's guide. Black text on red paper.

November 1975

In the Classroom

NOVA leaps off the screen and into classrooms around the country with the launch of NOVA teachers' guides. Distribution of the teachers' guides reaches 90,000 per year before moving to digital format in 2004. Today, WGBH creates resources for in- and out-of-school learners of all ages, related to a wide range of productions. And NOVA is the #1 video resource in high schools across the U.S.

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January 1976

News at 10

Incisive, thought-provoking television: The Ten O'Clock News is born. Anchor Christopher Lyden joins in 1977 and is on air until 1991.

Eric Jackson smiling in front of a radio control board

August 1977

All that jazz

Eric Jackson steps up to the WGBH mike to fill the evening with jazz. Duke, Coltrane, Ella ... the host of Jazz with Eric in the Evening introduces listeners to classic and contemporary greats, including those stopping by for conversation with the "dean of Boston jazz radio." Eric in the Evening aired until Jackson’s death in 2022.

Mai Cramer smiling

January 1978

Birth of the blues

Mai Cramer brings the blues to 89.7 WGBH. A mix of rare recordings and live interviews, Blues After Hours makes Cramer Boston's queen of the blues until her untimely death in 2002.

July 1978

Do the Hustle!

As disco fever grips the U.S., viewers call in their pledges by voting for their favorite couple in the live, five-hour Channel 2 "Disco Dazzler" competition. The fundraiser is such a hit that WGBH greenlights a full instructional series. Local dance instructor Randy Deats is tapped to host the new show, Dancing Disco, which leads to a national PBS series in July 1979, and to a companion how-to book.

3 people sitting and talking on the set of la plaza

January 1979

Latino lens

WGBH showcases the culture and concerns of Latino viewers with La Plaza. Through short documentaries, panel discussions, music and dance, and conversations, the TV series offered a passport into Latino communities from South and Central America and Caribbean nations to local immigrant populations.

Man stands in front of a white house

February 1979

This old Victorian

WGBH purchases a dilapidated Victorian mansion in Boston's Dorchester neighborhood and transforms it over 13 weeks. This Old House is a smash, locally. Within a year, host Bob Vila and contractor Norm Abram are the stars of a national PBS hit that, over time, gives rise to a whole new TV genre geared to the do-it-yourself crowd.