Ridge Shinn

Founder, Big Picture Beef

Ridge Shinn is the founding CEO of Grazier LLC, aka, Big Picture Beef, a 100% grass-fed beef company partnering with farmers throughout the Northeast United States. Early in his career he became interested in heritage breeds of livestock and co-founded the group now known asThe Livestock Conservancy. He was also the founding director of the New England Livestock Alliance, which helped farmers find markets for their meat. In addition to managing his Devon herd in central Massachusetts, Ridge has consulted all over North America, in New Zealand, England, Uruguay, and Argentina, and for the Lakota of the Cheyenne River Reservation. His work has been recognized in Smithsonian, the Atlantic, the New York Times, and Time magazine, which dubbed him a “carbon cowboy.”