As the snow continues for yet another week, it means more people staying home, and few are out buying things. WGBH Radio’s Craig LeMoult visited one of Boston’s busiest  shopping areas to see how retailers are faring.

“I am walking down the middle of Newbury Street right now. And I can do that because there’s no action here, except if you include the plows. There’s no real reason to come here to the luxury part of Newbury Street near Arlington, because Tiffany’s is closed. Dolce and Gabana is closed.  Chanel is closed. There’s no shoppers here. Just a whole lot of snow.”

Outside of designer Marc Jacobs’ store, employees Remy Bruch and James Doby are hard at work clearing the sidewalk.

“We just shoveling the sidewalk, in case we have any customers come in.

In CASE you have any customers come in.


But are you expecting any to come?

Aaaah, we’re always expected someone. So, we wish.”

They say all this snow is really cutting into business.

 “Impact, I’d say… 80?
Yeah probably.

Yeah 80 percent down.

 We’ve definitely struggled because it’s been constant, you know? And when it has stopped snowing, you’ve got to deal with the parking bans and also, even not being able to cross the street due to the 6 foot high snowbanks on either side, obviously has a big effect on our foot traffic and our customer base. So we’re hopoing that this one won’t go on for too much longer , and maybe in the next few months we can get some sunshine and it will start to go away.”

As they get back to shoveling, Kathleen Nelson at neighboring Georgetown Cupcake comes out to offer them a cup of coffee.

“What can I get you?

Like an ice tea?

Ice tea? You’re crazy. But sure. Any particular flavor? Green. I’ll be right back.

Thank you.”

The store’s closed because of the snow, but Nelson says they’re using the opportunity to catch up on some paperwork. She says the weather’s impacted their sales, too.

“We haven’t been able to make cupcake deliveries like we usually do. So that’s been a little slower than usual.”

Not even all this snow could keep some shoppers away from Newbury Street.

“I went to Second Time Around  and I bought a handbag .”

Andrea Eisenberg says she only actually came here because she had a haircut appointment at 11. The salon wound up being closed, but nobody called to tell her.

“I can’t believe how many places are closed, actually. Boston used to be tougher than this, I think”

Clothing boutique Pinkyato was open for about an hour, but no customers came in.

“We’re closing like, probably when you leave. Yeah.”

That’s employee Molly Anguish, who says aside from the hit on sales, all of this is hard on employees.

“We’ve definitely had days that were like super slow. Kind of like really fighting to keep your momentum, personally.”  

There is one place on Newbury Street that’s keeping pretty busy.

Andrew Lowrey is a shift manager at Starbucks.

“It’s a bad day outside, at least you can have a nice warm drink.”

The president of the Retailers Association of Massachusetts estimates that as much as ten million dollars in impulse sales are lost in the state on a day like this. He says hopefully as this storm wraps up and everyone gets ready for Valentine’s Day this weekend, things will start to pick back up.