Every year, from May to September in Massachusetts, stretching from Lawrence to Boston's Franklin Park, event organizers and cultural groups bring together hundreds of Latino people of all ages to celebrate their heritage and showcase distinct music and cultural practices.
Alberto Vasallo, III, CEO of El Mundo Boston, leads a conversation with two event planners on how, as the Latino population in the state grows, they ensure the events are welcoming for all, and attracting younger people who can learn more about their heritage.
