July 28, 2010: State colleges and the name game

 

>> AND ALSO ON BEACON

 

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HILL, GOVERNOR DEVAL

 

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PATRICK SIGNED A BILL

 

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BRINGING AN END TO STATE

 

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COLLEGES BY RENAMING THEM

 

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UNIVERSITIES.

 

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WHAT'S IN A NAME?

 

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APPARENTLY A LOT IF YOU'RE

 

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A STATE COLLEGE TRYING TO

 

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KEEP A FOOTHOLD IN

 

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SERVICES.

 

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BRIDGEWATER STATE COLLEGE,

 

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FITCHBURG, FRAMINGHAM,

 

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SALEM, AND WORCESTER WILL

 

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NOW ALL BE STATE

 

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UNIVERSITIES.

 

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AND EDUCATION OFFICIALS

 

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SAY THE RENAMING IS

 

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SIMPLE.

 

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WITH VIRTUALLY EVERYTHING

 

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STAYING THE SAME EXCEPT

 

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FOR SIGNAGE, STATIONERY

 

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AND STANDING.

 

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>> WITH ME IS FREDERICK

 

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CLARK, CHIEF OFFICER OF

 

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THE MASSACHUSETTS STATE

 

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UNIVERSITY SYSTEM.

 

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WELCOME.

 

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>> IT IS GREAT TO BE HERE.

 

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>> IF EVERYTHING IS

 

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STAYING THE SAME,

 

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ADMISSIONS, TUITIONS,

 

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DEGREES, FACULTY IS NOT

 

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CHANGING -- WHAT'S WRONG

 

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WITH THE WORD COLLEGE?

 

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>> WE HAVE 50,000 STUDENTS

 

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AND A QUARTER OF ALUMNI

 

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CELEBRATING.

 

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THE REASON THEY'RE

 

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CELEBRATING IS BECAUSE WE

 

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FINALLY CAUGHT UP TO THE

 

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REST OF THE COUNTRY.

 

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45 OTHER STATES HAVE

 

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ALREADY MOVED THEIR STATE

 

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COLLEGES TO STATE

 

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UNIVERSITIES.

 

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>> THE WORD UNIVERSITY HAS

 

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THAT MUCH WEIGHT?

 

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>> IT MAKES A DIFFERENCE

 

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FOR OUR STUDENTS.

 

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THESE ARE TOUGH TIMES.

 

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AND FOR OUR STUDENTS TO

 

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GET EVERY COMPETITIVE

 

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ADVANTAGE.

 

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WE WANT THEM ON A LEVEL

 

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PLAYING FIELD WITH THE

 

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REST OF THE COUNTRY AND

 

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THE REST OF THE WORLD.

 

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AND THE NAME MAKES A

 

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DIFFERENCE IN A

 

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COMPETITIVE JOB MARKET.

 

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>> WILL ANYTHING CHANGE IN

 

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TERMS OF DOCTORAL PROGRAMS

 

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OR ANYTHING LIKE THAT?

 

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WON'T THERE STILL BE A

 

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SUBSTANTIVE DIFFERENCE

 

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BETWEEN THE U-MASS

 

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DIFFERENT AND THAIS STATE

 

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SYSTEM BECAUSE THEY'RE NOT

 

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LOIPGD, RIGHT?

 

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>> RIGHT.

 

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>> U-MASS WILL CONTINUE DO

 

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DO RESEARCH, AND WE'LL

 

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CONTINUE TO DO WHAT WE DO

 

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IN THE CLASSROOM.

 

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WHAT IT ALSO ISN'T IS AN

 

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INCREASE INTUITION AND

 

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FEES.

 

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WE'RE THE MOST AFFORDABLE

 

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IN MASSACHUSETTS.

 

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WE'RE GOING TO STAY THAT

 

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WAY.

 

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WE'RE NOT RAISING OUR

 

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STANDARDS.

 

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THEY'RE ALREADY TOUGH.

 

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AND WE ALREADY HAVE

 

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STUDENTS BEATING THE DOORS

 

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DOWN TO GET IN.

 

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IT IS TO GIVE OUR STUDENTS

 

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A BETTER COMPETITIVE EDGE

 

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IN THE ECONOMY AND ALSO

 

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AROUND THE WORLD AS THEY

 

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STUDY ABROAD.

 

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>> WHEN THEY'RE GOING

 

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OUT -- ARE PEOPLE ALREADY

 

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FAMILIAR WITH THE LEVEL OF

 

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EDUCATION THAT THEY'RE

 

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GETTING.

 

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IF THEY KNOW SOMEBODY

 

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COMES FROM WORCESTER

 

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STATE, THEY KNOW THE LEVEL

 

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OF EDUCATION THERE?

 

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>> WELL, WHEN ALL OF OUR

 

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PEERS CURRENTLY ARE ALL

 

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STATE UNIVERSITIES, IT IS

 

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ONE MORE POINT OF

 

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EXPLANATION FOR OUR

 

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STUDENTS AND FOR OUR

 

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FACULTY AND OUR

 

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ADMINISTRATORS.

 

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THAT DOES LEVEL THE

 

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PLAYING FIELD.

 

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THE OTHER THING IT DOES

 

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FOR THE COLLEGES IS ALLOWS

 

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THEM A LITTLE BETTER

 

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OPPORTUNITY TO COMPETE FOR

 

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FEDERAL GRANTS AND FOR

 

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PRIVATE NATIONAL

 

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PHILANTHROPY.

 

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IT DOES GIVE US A LEG UP.

 

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>> WHAT ABOUT THE COSTS IT

 

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WILL TAKE TO CHANGE?

 

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I KNOW YOU SAY IT IS

 

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MINIMAL, BUT THE SIGNAGE

 

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HAS TO CHANGE -- THAT'S

 

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NOT MINIMAL --

 

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>> WE'RE GOING TO USE OUR

 

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STATIONERY AS IT RUNS OUT

 

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AND CHANGE OUR SIGNS AS

 

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THEY WEAR OUT.

 

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WE HAVE OPERATING BUDGETS

 

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THAT HAVE THOSE DOLLARS

 

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INCORPORATED.

 

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WE'RE NOT GOING TO ADD TO

 

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THOSE DOLLARS, JUST EXPAND

 

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THEM.

 

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THERE IS NO COST TO THE

 

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STATE, NO COST TO THE

 

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STUDENTS, BUT BENEFITS ALL

 

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AROUND.

 

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>> THERE IS ACTUALLY

 

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PRECEDENT FOR THIS.

 

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THIS SYSTEM HAS GONE

 

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THROUGH SEVERAL NAME

 

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CHANGES --

 

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>> THE LAST ONE WAS IN THE

 

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EARLY 1960s.

 

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>> BEFORE THAT, IT WAS THE

 

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NORMAL SCHOOL.

 

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>> NORMAL SCHOOLS, WHICH

 

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WERE TEACHER COLLEGES.

 

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THEY BECAME TEACHER

 

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COLLEGES.

 

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ACTUALLY, MASSACHUSETTS

 

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STATE COLLEGES AT, AND NOW

 

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STATE COLLEGES AND NOW

 

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STATE UNIVERSITIES.

 

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IT IS A PROGRESSION AROUND

 

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THE COUNTRY.

 

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>> THERE IS SOMETHING

 

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ABOUT FACULTY SALARIES.

 

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THEY'RE SAYING THEY'RE

 

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PAID 15% TO 19% LESS THAN

 

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THEIR PEERS IN OTHER

 

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STATES OR OTHER

 

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UNIVERSITIES.

 

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THAT IS SOMETHING THAT IS

 

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PROBABLY GOING TO SURFACE

 

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PRETTY QUICKLY IN THE NEXT

 

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NEGOTIATION.

 

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HOW WILL YOU HANDLE IT?

 

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>> WE JUST COMPLETED

 

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NEGOTIATION.

 

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AND WE'RE IN A THREE-YEAR

 

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CONTRACT.

 

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AND OUR FACULTY IS PAID 13

 

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TO 15% LOWER.

 

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BUT WE DON'T WANT THEM TO

 

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BE PAID AT U-MASS WAGES

 

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BECAUSE YOU WOULD HAVE TO

 

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REDUCE THE WORKLOAD.

 

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OUR FACULTY DON'T WANT

 

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THAT, ACTUALLY.

 

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>> AND THERE WAS A

 

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BACKLASH FROM YOUR

 

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STUDENTS GRADUATING?

 

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>> WE HEARD IT FROM OUR

 

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STUDENTS FROM AROUND THE

 

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COUNTRY AND AROUND THE

 

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WORLD.

 

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AS WE TRIED TO ATTRACT

 

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FACULTY AROUND THE WORLD.

 

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WE'RE A LITTLE SLOW ON

 

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PUBLIC HIGHER EDUCATION.

 

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WE HAD TO BE SURE IT WAS

 

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PROPERLY VETTED, BUT HERE

 

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WE ARE.

 

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IT'S BEEN A LONG TIME

 

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COMING.

 

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>> SPEAKING OF THE

 

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VETTING, I IMAGINE YOU

 

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CAN'T JUST CALL YOURSELF A

 

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UNIVERSITY.

 

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THERE MUST BE STANDARDS

 

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YOU HAVE TO MEET.

 

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WHAT WERE THOSE?

 

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>> TO BE A UNIVERSITY,

 

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HAVE YOU TO HAVE SO MANY

 

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MASTER DEGREE PROGRAMS.

 

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ALL NINE OF OUR STATE

 

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COLLEGES MEET THAT

 

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CARNEGIE CLASSIFICATION,

 

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AS THEY CALL IT.

 

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AND WE'RE VERY BLESSED

 

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ENOUGH TO SEE TODAY AT THE

 

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STATE HOUSE.

 

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>> AND THERE WERE THREE

 

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EXCEPTIONS, LOCAL COLLEGES

 

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WON'T BE SWITCHING THEIR

 

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NAMES.

 

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>> RIGHT.

 

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IT IS A STATE UNIVERSITY

 

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SYSTEM WITH NINE STATE

 

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INSTITUTIONS INCLUDED.

 

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SIX CHANGED THEIR NAME.

 

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THREE DON'T CHANGE THEIR

 

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NAMES.

 

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MASS MARITIME, MASS

 

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LIBERAL ARTS.

 

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>> AND NO ADMINISTRATIVE

 

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DIFFERENCES?

 

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>> WE'RE NOT GOING TO

 

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ENACT ONE ADMINISTRATIVE

 

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DIFFERENCE WITH THIS NAME

 

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CHANGE.

 

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>> THANK YOU FOR COMING.

 

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>> THANK YOU VERY MUCH.

 

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>> IS IT TIME TO SACK

 

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SHOES?