Feb. 2, 2012: J.C. Penney gets a makeover

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WGBH's nightly local news program Greater Boston tackles the region's top news stories with original reporting and comprehensive analysis. Host Emily Rooney's discussions with guests from diverse perspectives take viewers beyond the day's headlines.


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With a new logo and a new model of a “sale” J.C. Penney – one of the oldest department stores in the nation – has become the latest business to reinvent itself for the 21st century.

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